As part of The Football Association's drive to raise standards in 5-11year old players, a new coaching opportunity has arisen to affect the long term development of the game. The FA Tesco Skills Programme aims to provide 5-11 year olds with professional coaching and advice to help develop their football skills. Moreover, Trevor Brooking and his team at The FA aim to use football to promote long term healthy and active lifestyles by encouraging children to play football to the best of their ability.